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Giving back

Here’s where we make our impact.

The LifeStart50 Movement, Start ’Em Early, and Community Give.

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The LifeStart50 Movement

We will stop at nothing to save our loved ones and yours.

Around 80% of Canadians who suffer a heart attack will experience it at home or at work. The current survival rate for out-of-hospital cardiac arrest is shockingly low, with 10% or less surviving — and nearly 50% of those who die from heart attacks in Canada are under the age of 65.

What if we could increase out-of-hospital survival rates from less than 10% to 50% within the next decade? Doesn’t saving 1 in 2 lives sound much better than just 1 in 10? It’s a bold goal, but it’s one we’re passionate about achieving.

The Start ’Em Early initiative

The earlier someone is exposed to life-saving skills, the better.

The movement starts with our kids. By teaching children CPR and AED use, we equip them with the confidence to step up in emergencies — just like the youth who have saved lives in real situations.

At Life Start we’re kids at heart, injecting fun and engaging methods into our CPR and first aid training. Yes, even kids can use an AED effectively — they’re built so 6-year-olds can use them.

School application form
More AEDs = more lives saved

Your organization needs to get on board.

The research is clear: CPR and an AED used within 3 minutes of cardiac arrest can increase survival rates by up to 80%. Without immediate intervention, the chances of survival are dramatically reduced.

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Community Give

Raising life-saving awareness any chance we get.

We franchised Life Start to spread our life-saving message more quickly. We actively encourage all our franchisees to give back to their local communities by offering free first aid training to schools — one of the most rewarding ways to make a difference.

We’re looking for motivated, community-driven people who share our vision to help us raise the standard of life-saving education for generations to come. It takes a village — and we need community involvement from coast to coast.

Get in touch
LifeStart50 youth initiative

School application form

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Application received

We review applications on receipt and communicate decisions in writing. Please allow 4 to 6 weeks for processing.

We're proud to offer free CPR/AED training for grades 6–12. This program is for schools only, has limited spots per year, and requires a Life Start franchise in your area.

Type of school
Have you previously applied?
Decisions are communicated in writing within 4–6 weeks.